Let's remember that the Pour Curator's rule of good can design is that one should use all of the space one has. The difference between cans and labels is that a can gives you 360 degrees, and treating it like a tiny rectangle cheats one out of canvas.
So let's look first a the Florida Cracker wit and the Hotter than Helles lager
Right, but what more can we do? Well, let's look at their fan favorites Jai Alai IPA and Maduro Brown.
Russ from CraftCans interviewed CCB designer Geiger Powell, and of particular deliciousness was this question:
(CC) As the designer of Cigar City's cans. What was the biggest challenge? What about the benefits of the can as far as graphics go?Cigar City also has a couple new designs out for their collaboration with Swamp Head:
(GP)The challenge was to come up with designs that popped as well as spoke true to what the beer inside is. We went over tons of prototypes before settling on where we are now, which is more closer to our bottle designs. The benefits of the can is being able to completely cover the vessel with our design. This creates a much more eye-popping product.
Since the main design elements are pictures of famous dead WWII leaders, it's hard to say much about them. But the nice sepia shading is consistent, giving it a historical feel and a deep, rich character. The off-center composition and the shadowing of the leaders gives it a nice dimensionality.
Lastly, the Ligero, another cigar named beer.
- Fantastic interview at Indy Beers with the makers of much-maligned Chick Beer. I'll say this for them; they are strident and make a compelling case for why their beer isn't sexist. Worth a read.
- For New York beerfriends, this weekend marks the start of Performa's very cool beer-art fusion, featuring guests like Eric Steen and Brewing as Art.
- Joe Stange has some updates on the Westvleteren launch, which comes to the US next year.
- Bryan Kolesar has a nice guide to drinking saint-themed craft beer. Any time we can mix religious studies and beer, I'm in.
- A week from today, Don and Wendy at Vanberg will be doing the Coast to Coast Toast, a social media-driven Belgian Beer event not unlike National IPA Day we saw earlier this year.