particularly masculine artwork, which would seem to lend itself to cans. But they've toned it down and the bright colors and sharp angles are gone in favor of background texturing on the blue and the logo and text work.
Certainly, cans provide aesthetic challenges for those trying to make design work a priority. Unlike a label, a can is not one relatively small, defined canvas. It is potentially a 360-degree mural that can be seen from many vantages and directions. Of course, many will just continue to see can design and art much like bottles, and so they have small squarish fields of images and large blocks of blank space with legal text or whatever. That's not a problem; plenty of good work is obviously done on labels. But it is definitely not all a can could have to offer in the right hands. Let's take a look, for example, at the new labels for Grand Canyon Brewing Co.'s cans:
Expanding on this idea is the Sunset Amber design:
We'll look at two more can labels here, starting with 7 Seas Brewing:
Okay, the last brewery from that particular crop of beernews.org updates is Indiana's Sun King Brewing Co: